1
Request Samples
We'll send samples so you can taste the difference.
You'd never serve stale coffee. Why serve stale matcha?
Matcha worth your standards. Single-origin Japanese matcha, milled to order.
✓ Single-Origin✓ Milled to Order✓ From Kagoshima, Japan
Most cafés have never tasted quality matcha.
You know what quality coffee tastes like. Now taste quality matcha. Compare ours to what you're serving now.
The questions you ask about coffee. Ask them about matcha.
Question
Your Coffee
Your Matcha
Where's it from?
✓You know the farm
?Do you know?
When was it processed?
✓Roast date on the bag
?Mill date?
Who produced it?
✓Named producer
?Trading company?
How was it stored?
✓Climate-controlled
?Unknown?
Can you verify any of this?
✓Yes
?Probably not
If you can't answer these about your matcha, you're serving something you wouldn't accept from a roaster.
Most cafés serve matcha that's:
✗Low grade: third harvest, coarse-milled, mixed with fillers
✗Stale: milled months ago, oxidized
✗Sometimes not even real matcha: powdered sencha or Chinese tea powder
✗Masked by sugar and milk to hide the taste
They don't know the difference because they've never tasted quality matcha. Their suppliers aren't educating them.
What changes when quality changes.
Quality Matcha
Low-Grade Matcha
✓Vibrant, stable green
✗Dull, yellowish green
✓Vegetal, present aroma
✗Flat or absent aroma
✓Balanced umami, clean finish
✗Bitter, requires sweetener
✓Smooth, full body
✗Chalky mouthfeel
✓Color holds in milk
✗Color fades quickly in milk
Your customers may not name the difference. They'll taste it.
2
Prepare Side by Side
Make identical drinks with your current matcha and ours.
3
Evaluate
Compare color, aroma, taste, and texture.
4
Decide
The comparison makes the case.
For cafes that already care.
This is for you
- ✓Specialty coffee operators who apply quality standards to sourcing
- ✓Cafes where matcha is a real menu category
- ✓Operators who'd be embarrassed if customers knew their matcha source
Not a fit
- ✗Mass-volume operations prioritizing cost above all
- ✗Cafes where matcha is an afterthought
- ✗Operators indifferent to quality differences
If you don't care about quality, this isn't for you.
FAQs
The minimum order quantity is 5kg per shipment. We are flexible depending on your situation. Contact us to discuss if your needs differ.
Pricing depends on grade and volume. As a reference point, our standard 2nd crop latte-grade matcha starts from JPY 21,000 per kg before volume discounts. Ceremonial grade is priced higher. Larger volumes receive better per-kg pricing. Contact us for a custom quote based on your grade mix and expected order frequency.
Because we mill to order for maximum freshness, the first order typically takes 5 to 7 weeks from order confirmation to delivery. From the second order onward, we work out a recurring schedule with you to ensure timely restocking. We ship directly from Kagoshima, Japan shortly after milling. US customers benefit from our California consolidation point for logistical efficiency.
Yes. Many customers order multiple grades for different uses.
Once you are set up, reordering is simple. Contact us or use your account to place repeat orders.
Yes. We encourage sampling before any commitment. Request samples through our form.
Our matcha is single-region from Chiran, Minamikyushu City in Kagoshima, Japan's largest tea-producing municipality responsible for 16% of Japan's tea production. Chiran tea has won national production awards for 5 consecutive years.
High-quality matcha has vivid, bright green color (not pale or reddish), distinctive covered aroma from proper shading, rich umami with minimal bitterness. Cheap alternatives often show yellow or brown tones and higher astringency, which your customers will notice in taste, color, and consistency.
Yes. Our matcha meets Japanese national production standards and comes from award-winning Chiran producers. Every batch is traceable to its producing region, with third-party testing for purity.
Chiran matcha is grown in mineral-rich volcanic soil with pure mountain water, producing tea with rich sweetness, minimal bitterness, and vibrant emerald color. The region's shaded cultivation and gentle steaming preserves chlorophyll and umami.
We offer JAS-certified organic matcha and non-organic (conventional) matcha. All products meet strict Japanese food safety standards. Contact us to specify organic or non-organic when requesting a quote.
We do not currently provide a certificate of analysis as a standard document. All matcha is sourced from award-winning, traceable Chiran producers and meets Japanese national production standards. If CoA is a requirement for your business, contact us to discuss your specific needs.
Unopened matcha stays fresh for 12 to 18 months. Once opened, use within 2 to 3 months for optimal flavor. After that, matcha is still safe to consume but better suited for lattes or baking where milk and heat mask some flavor loss.
Store matcha in an airtight container away from light, heat, and moisture, preferably refrigerated. We highly recommend refrigerating after opening to maintain vibrant color and fresh flavor.
Bulk matcha typically comes in sealed bags (500g, 1kg, or larger). Packaging is designed to maintain freshness and protect against light and moisture.
We ship matcha from Kagoshima, Japan, shortly after milling is complete. This preserves maximum freshness and aroma at the point of dispatch. For US customers, we ship in bulk to our California distribution point first, then distribute domestically for logistical efficiency.
We ship wholesale matcha internationally. Current customers are located across the United States, Europe, Canada, Australia, New Zealand, South America, and Africa. Contact us to confirm lead times for your location.
Contact us immediately. We will resolve any shipping issues.
